“Menos es Más (‘Less is more’ in Spanish) is a drink that stands for what it is. No bs here (pardon our French). It doesn’t make you taller, or thinner, or more attractive, it’s just a drink! But it is a little easier on your wallet and the environment, and don’t we all want more of that?

Menos es Mas is a new drink from Coca-Cola for Spain, designed by Saffron Brand Consultants. Illustrations by Andrew Bannecker.”

Notes

packaging vintage illustration beverages environment